CYCLINGWORLD EUROPE is our largest project to date and is now the largest B2C bicycle trade show in Europe. Every year, it brings together around 35,000 visitors, 450 exhibitors, and more than 500 brands at the Areal Böhler. From the very beginning, our goal was not to create a traditional trade show, but rather a high-quality experience centered on bicycle culture, design, innovation, and community. With its special location, select brands, and unique atmosphere, CYCLINGWORLD embodies exactly the kind of event we want to put on.

CYCLINGWORLD EUROPE 2026 has once again demonstrated what our events are all about: relevant brands, a passionate community, and an atmosphere that goes far beyond that of a traditional trade show. At the Areal Böhler, visitors were able to experience cycling culture in all its facets for a weekend—high-quality, emotional, and full of special encounters. Our aftermovie offers a glimpse into a weekend that we’ll remember for a long time to come.